Suki Song

  • PMP
  • PSM II
  • PSPO II

I build AI-discoverable websites — from $2,000.

And the operating cadence, systems, and tools that keep engineering teams shipping at AI pace.

Suki Song

SCROLL

Hiring a TPM?

Open to senior TPM roles.

// Built for & alongside

// SITES · AI-READABLE BY DESIGN

Same page. Two readers.

Drag the handle. The page wipes from what a person sees to what an AI reads — the same content, machine-readable, with the entities AI extracts highlighted.

🔒 sukisong.com/sites
Human view
Sites — built to be found by people, by Google, and by every LLM that matters

I'm a builder. I've shipped sites, brand systems, and operating infrastructure for myself and for clients. Sites is the same offering, scoped for the people who want to hire it done: a site that's findable in Google AND citable in ChatGPT, Claude, and Perplexity — wired to the tools your business already runs on.

What it is

I run engineering and analytics programs in my day job — the systems that keep teams shipping at FAANG pace. On the side, I build the surfaces underneath my own work: this site and the operating dashboards behind it.

Sites is the consulting version of that. Three packages, scoped to where you are. The throughline across all three: a site that loads fast, reads cleanly, gets indexed by Google, gets cited by LLMs, and ties into the tools your business already uses — not a stack I'm trying to upsell.

Three ways in
Foundation$2,000

A brand positioning audit and a single-page site that establishes who you are and what you do. Built with semantic HTML, Schema.org structured data, and AI-readable content from line one — findable in Google AND citable in ChatGPT, Claude, and Perplexity. Performance budget under 100KB. For solo professionals and small businesses who need to be discoverable before they need a full site.

  • Brand positioning audit
  • One-page site on your domain
  • Semantic HTML + Schema.org markup
  • AI-readable content + crawler permissions
  • Performance budget under 100KB
  • Analytics + SEO baseline
  • One round of revisions
Flagship$7,000

A complete website (5–8 pages), your domain, brand language, analytics. SEO architecture: semantic markup, full Schema.org coverage (Organization, Service, FAQ, BreadcrumbList), sitemap, Core Web Vitals at the green line, internal linking strategy. AI optimization: llms.txt + llms-full.txt, citation-ready content structure, named-entity markup so LLMs attribute your work correctly, selective crawler permissions for GPTBot/ClaudeBot/PerplexityBot. Conversion plumbing: wired into your actual customer-acquisition channels — booking flows, lead capture, CRM, email. Built the way I built sukisong.com — fast, accessible, hand-coded.

  • Full site, 5–8 pages, hand-coded
  • Domain, analytics, brand voice + positioning
  • Full Schema.org coverage + sitemap + internal linking
  • Core Web Vitals at green
  • llms.txt + llms-full.txt + citation-ready structure
  • Named-entity markup + AI crawler permissions
  • Wired to booking, CRM, email, intake
  • Two rounds of revisions
Atelier$1,500/mo

Monthly content + coordinated publishing for businesses that need their site to keep working as the discoverability stack moves under them. One long-form piece per month (1,500–2,500 words) written or polished in your voice — blog post, case study, customer-facing piece, whatever fits — published across LinkedIn, newsletter, and blog in coordination. Quarterly site iteration: SEO sweep, llms.txt refresh, Schema.org audit, AI-readiness check as standards evolve. Monthly performance review: Core Web Vitals, search ranking deltas, AI citation monitoring. CRM and email-tool touch-ups as those evolve. Slack/email-async between sessions. Roughly 10–14 hours per month — bigger lifts (launches, microsite spinoffs, full content sprints) scoped separately.

  • One long-form piece per month (1,500–2,500 words) in your voice
  • Coordinated publishing across LinkedIn + newsletter + blog
  • Quarterly site iteration: SEO sweep, llms.txt refresh, Schema.org audit
  • Monthly performance review: Core Web Vitals, search ranking deltas, AI citation monitoring
  • Integration touch-ups with your CRM / email tools
  • Slack/email-async between sessions
  • ~10–14 hours/month — bigger lifts scoped separately

Scope + payment: Deposit (50% on Flagship) holds your kickoff date and is non-refundable once we start. Scope changes after kickoff invoiced at $200/hr. First revision round on every package included; additional rounds $500 each. Refunds handled case-by-case before kickoff. Flagship + Atelier work governed by a one-page MSA signed at kickoff.

Who it's for
  • Solo professionals — consultants, lawyers, therapists, coaches, advisors
  • Small-business owners ready to graduate off a template
  • Studios and agencies who need a site that matches the work
  • Founders who want a site they don't have to manage themselves
How it works
  • Discovery — Fifteen-minute call: we talk about the business, the audience, and what the site actually needs to do. No deck, no pitch.
  • Proposal — Scoped proposal within 48 hours: a fixed-scope proposal with the package, timeline, and deliverables spelled out. No surprises.
  • Build — Build + iterate: I build in the open. You see progress, give feedback at defined checkpoints, and we iterate to a site you're proud of.
  • Launch — Launch + handoff: full handoff of source, deploy access, analytics, and the docs to run it yourself. Optional Atelier keeps it evolving.
Common questions

Can you work with my existing site (Squarespace, Webflow, etc.)? Yes. Three paths: (a) rebuild on the right stack for your business, (b) layer SEO + AI-readability infrastructure into what you already have, or (c) hybrid — content migration + targeted page rebuilds. We pick the path on the call.

How long does delivery take? Foundation: 2–3 weeks. Flagship: 6–10 weeks. Atelier: ongoing, starts within a week of kickoff. Faster if you have content ready; slower if we're developing brand voice from scratch.

Who owns the code, content, and data after delivery? You do. Full source repo, deploy access, domain, analytics, customer list — all transferred. Nothing locked to me.

Is the work compliant with WCAG accessibility + privacy regs? Yes. WCAG 2.1 AA is baseline on every package. GDPR-compliant analytics + cookie handling included on Flagship + Atelier. We can also wire HIPAA-adjacent intake forms — that's scoped on the call.

Let's find out if it's a fit. A 15-minute call. We look at where you are and what would move the needle. If I'm not the right build, I'll tell you. Book at https://cal.com/suki-song/15-min-intro-call

what AI reads
source: sukisong.com/sites
Discoverability infrastructure for businesses and professionals: SEO architecture, AI optimization, and conversion plumbing. Three packages — Foundation ($2,000), Flagship ($7,000), Atelier ($1,500/mo). From Suki Song.
# Sites — built to be found by people, by Google, and by every LLM that matters
I'm a builder. I've shipped sites, brand systems, and operating infrastructure for myself and for clients. Sites is the same offering, scoped for the people who want to hire it done: a site that's findable in Google AND citable in ChatGPT, Claude, and Perplexity — wired to the tools your business already runs on.
## What it is
I run engineering and analytics programs in my day job — the systems that keep teams shipping at FAANG pace. On the side, I build the surfaces underneath my own work: this site and the operating dashboards behind it.
Sites is the consulting version of that. Three packages, scoped to where you are. The throughline across all three: a site that loads fast, reads cleanly, gets indexed by Google, gets cited by LLMs, and ties into the tools your business already uses — not a stack I'm trying to upsell.
## Three ways in
### Foundation$2,000 (Paid in full at kickoff.)
A brand positioning audit and a single-page site that establishes who you are and what you do. Built with semantic HTML, Schema.org structured data, and AI-readable content from line one — findable in Google AND citable in ChatGPT, Claude, and Perplexity. Performance budget under 100KB. For solo professionals and small businesses who need to be discoverable before they need a full site.
- Brand positioning audit
- One-page site on your domain
- Semantic HTML + Schema.org markup
- AI-readable content + crawler permissions
- Performance budget under 100KB
- Analytics + SEO baseline
- One round of revisions
### Flagship$7,000 ($3,500 deposit at kickoff · $3,500 on delivery.)
A complete website (5–8 pages), your domain, brand language, analytics. SEO architecture: semantic markup, full Schema.org coverage (Organization, Service, FAQ, BreadcrumbList), sitemap, Core Web Vitals at the green line, internal linking strategy. AI optimization: llms.txt + llms-full.txt, citation-ready content structure, named-entity markup so LLMs attribute your work correctly, selective crawler permissions for GPTBot/ClaudeBot/PerplexityBot. Conversion plumbing: wired into your actual customer-acquisition channels — booking flows, lead capture, CRM, email. Built the way I built sukisong.com — fast, accessible, hand-coded.
- Full site, 5–8 pages, hand-coded
- Domain, analytics, brand voice + positioning
- Full Schema.org coverage + sitemap + internal linking
- Core Web Vitals at green
- llms.txt + llms-full.txt + citation-ready structure
- Named-entity markup + AI crawler permissions
- Wired to booking, CRM, email, intake
- Two rounds of revisions
### Atelier$1,500/mo (Cancel anytime after the first 3 months.)
Monthly content + coordinated publishing for businesses that need their site to keep working as the discoverability stack moves under them. One long-form piece per month (1,500–2,500 words) written or polished in your voice — blog post, case study, customer-facing piece, whatever fits — published across LinkedIn, newsletter, and blog in coordination. Quarterly site iteration: SEO sweep, llms.txt refresh, Schema.org audit, AI-readiness check as standards evolve. Monthly performance review: Core Web Vitals, search ranking deltas, AI citation monitoring. CRM and email-tool touch-ups as those evolve. Slack/email-async between sessions. Roughly 10–14 hours per month — bigger lifts (launches, microsite spinoffs, full content sprints) scoped separately.
- One long-form piece per month (1,500–2,500 words) in your voice
- Coordinated publishing across LinkedIn + newsletter + blog
- Quarterly site iteration: SEO sweep, llms.txt refresh, Schema.org audit
- Monthly performance review: Core Web Vitals, search ranking deltas, AI citation monitoring
- Integration touch-ups with your CRM / email tools
- Slack/email-async between sessions
- ~10–14 hours/month — bigger lifts scoped separately
Scope + payment: Deposit (50% on Flagship) holds your kickoff date and is non-refundable once we start. Scope changes after kickoff invoiced at $200/hr. First revision round on every package included; additional rounds $500 each. Refunds handled case-by-case before kickoff. Flagship + Atelier work governed by a one-page MSA signed at kickoff.
## Who it's for
- Solo professionals — consultants, lawyers, therapists, coaches, advisors
- Small-business owners ready to graduate off a template
- Studios and agencies who need a site that matches the work
- Founders who want a site they don't have to manage themselves
## How it works
- Discovery — Fifteen-minute call: we talk about the business, the audience, and what the site actually needs to do. No deck, no pitch.
- Proposal — Scoped proposal within 48 hours: a fixed-scope proposal with the package, timeline, and deliverables spelled out. No surprises.
- Build — Build + iterate: I build in the open. You see progress, give feedback at defined checkpoints, and we iterate to a site you're proud of.
- Launch — Launch + handoff: full handoff of source, deploy access, analytics, and the docs to run it yourself. Optional Atelier keeps it evolving.
## Common questions
Q: Can you work with my existing site (Squarespace, Webflow, etc.)?
Yes. Three paths: (a) rebuild on the right stack for your business, (b) layer SEO + AI-readability infrastructure into what you already have, or (c) hybrid — content migration + targeted page rebuilds. We pick the path on the call.
Q: How long does delivery take?
Foundation: 2–3 weeks. Flagship: 6–10 weeks. Atelier: ongoing, starts within a week of kickoff. Faster if you have content ready; slower if we're developing brand voice from scratch.
Q: Who owns the code, content, and data after delivery?
You do. Full source repo, deploy access, domain, analytics, customer list — all transferred. Nothing locked to me.
Q: Is the work compliant with WCAG accessibility + privacy regs?
Yes. WCAG 2.1 AA is baseline on every package. GDPR-compliant analytics + cookie handling included on Flagship + Atelier. We can also wire HIPAA-adjacent intake forms — that's scoped on the call.
Let's find out if it's a fit. A 15-minute call. We look at where you are and what would move the needle. If I'm not the right build, I'll tell you. Book at https://cal.com/suki-song/15-min-intro-call
View the real twin → It's public + live: View Source → search text/markdown. Or check it yourself — and ask ChatGPT or Claude.
00

Work with me

Two ways to engage. Both are how I get my own work done — and now how I do it for clients.

/ 01 — SITES

Sites built to be found — by people, by Google, by every LLM that matters.

Discoverability infrastructure for businesses and professionals. Semantic markup, full Schema.org, llms.txt, Core Web Vitals at green, wired into the booking + CRM + email stack you already run.

  • Foundation$2,000
  • Flagship$7,000
  • Atelier$1,500/mo

Most start with Foundation.

See Sites
/ 02 — CONSULTING

Fractional second-brain operator for solo founders. Capped at 3 seats.

FAANG-grade systems, designed for real volatility. The thinking architecture behind the work — productized as a one-shot audit or an ongoing seat.

  • Founder Audit$1,500
  • Operator Seat$2,500/mo · 2/3 open

Most founders start with the Audit.

See Consulting
01

Selected work

Detailed write-ups — systems, tooling, and the analytics that prove they worked.

// MEASURABLE IMPACT

A career as one continuous pulse.

Six beats. Each is a number that moved on someone’s ledger.

10+ Products built solo 10+ Orgs operated at $480K* Annual overhead saved 10K Motors shipped 25+ Teams served 14+ Years operating
  • 10+ — Products built solo
  • 10+ — Orgs operated at
  • $480K — Annual overhead saved
  • 10K — Motors shipped
  • 25+ — Teams served
  • 14+ — Years operating

* Avocado Green Brands — documented case. Cumulative overhead saved across 14+ years runs well beyond.

03

How I work

The AI-pace shift means the work moves faster than the playbooks were written for — so I write new ones. Three that hold up.

/01

Build the system, not the patch

When a workflow keeps failing, I build the thing underneath it — a platform, a reporting layer, an operating model — not another quick fix.

/02

Make adoption the product

A tool nobody opens is just a dashboard. I design for daily use — the surfaces and incentives that pull a team in and keep them there.

/03

Lead with the why

Scope, staffing, and the real problem get settled before the build starts. The hardest lesson I carry forward — and now the first move.

04

The signal

What the people I’ve worked with say.

SIG-001 ★ TOP SIGNAL
She redesigned our entire agile process for the age of AI, then built the internal application to support it herself. The technical depth she brings is unlike anything I have seen from a PM.
Cordero Perez AI Solutions Engineering 01 / 17
SIG-002
She designed the tracking method by which our team measures progress against our goals — instrumental in the reporting that made product and training impact measurable.
Sarah Gray Project Management · CSM 02 / 17
SIG-003
She diligently turned chaos into organization and clarity — pulled a large team together, ensured ownership for every objective, and really delivered. A true rockstar.
Ambrish Chitnis Entrepreneur · Investor 03 / 17
SIG-004
Her project management ability was instrumental in the success of any and all projects I completed with her. I am convinced a better program manager does not exist.
Benjamin Rusnak Senior Sales Engineer · Distech 04 / 17
SIG-005
A clear communicator who sets agendas ahead of time and asks precise, relevant questions to move projects along. She follows through, and leads with the why.
Joshua Jagnanan Product Manager · Toshiba 05 / 17
SIG-006
A voracious learner whose intelligence and growth mindset make her invaluable. Her drive to make progress creates a ripple effect of productivity on every team.
Victoria Sevilla Global People Leader 06 / 17
SIG-007
Her project management expertise is apparent in everything she works on. Any team would be very lucky to have Suki be a part of it.
Luke McCarthy Product · AI for HVAC Service 07 / 17
SIG-008
Simply brilliant — an excellent problem solver and a driving force for positive change. She provides the tools and solutions that keep us on track and serve the customer.
John Schmeiser Building Automation Systems 08 / 17
SIG-009
Her range of communication and risk management as a project manager is stunningly smooth and efficient. In under 20 minutes I have seen her master a brand-new platform.
Raymond Villanueva-Han Lead Data Analyst 09 / 17
SIG-010
A committed, consistent, versatile self-starter who is not afraid of tackling new challenges. An asset to startups and enterprises alike. Highly recommended.
Jay Decker Co-Founder · Avocado Green Brands 10 / 17
SIG-011
A self-taught, philosophically driven lifelong learner who consistently leads high-performance teams to deliver solutions to complex problems — ahead of deadlines.
BJ Mandelstam CEO · Integrated Cleaning Services 11 / 17
SIG-012
A life-long learner. She solves problems where the knowledge does not yet exist in the company — and brings whoever she needs along for the ride.
Neil Eaton Senior Engineer · Turntide 12 / 17
SIG-013
Eager to dive into any project. Dedicated to learning all there is to know before launching into a detailed plan of attack. Her attention to detail is unmatched.
Sarah Jane Mokrycki Creative Project Manager · CX Expert 13 / 17
SIG-014
Ran countless projects at Avocado — progressing the org from startup to mid-size stature.
Asad Niaz Senior Engineer · Tiffany & Co. 14 / 17
SIG-015
Gifted, but more importantly, motivated to keep growing and learning to consistently improve herself. If you have the chance to work with her, jump at it.
Brett Thornton President · Destination Motivation · 3x Top Rated Author 15 / 17
SIG-016
We have had many changes in our organization and Suki has adapted and overcome every time. A true teammate, always willing to step in and help.
Laurel Rowe Subcontracts Manager · Army Veteran 16 / 17
SIG-017
She managed a multitude of tools to empower Technical Services, pushed significant process improvements, and always kept the team informed. Truly exceptional, always willing to go the extra mile.
Raphael Schütz Owner · Dragon Flight Training Academy 17 / 17
// PALETTE ⌘K · Esc to close