In-house · my own project
The site I built for my own writing life. To the same standard I sell.
The Last Romantic is my essay home: thirty-plus longform pieces across four themed worlds, each with its own designed reading room. It wraps a hosted newsletter in a fully custom site, so the delivery rails stay and the identity is mine, with the same machine-readable layer underneath that every client build gets.
Hosted newsletter platforms are excellent at delivery and terrible at identity: every writer gets the same page. The Last Romantic keeps the delivery rails and replaces the surface with custom typography, essay indexes, four worlds with their own moods, and structured data that lets machines read the catalogue. It’s the proof behind a claim I make to every client: I ship for myself exactly what I sell.