Fractional second-brain operator for solo founders.
FAANG-grade systems, cPTSD-aware design, capped at 3 seats. The Studio sells you a site; this sells you the thinking architecture behind it.
I've built operating systems for myself through layoff, divorce, and cPTSD recovery — the kind of system that holds a life together when the autopilot fails. I've built them for friends as paid and unpaid help. I build them for clients now, in business.
Consulting is the productized version of that practice. Two SKUs: a one-time audit if you want a map, or a monthly seat if you want a builder in the room with you. Capped at 3 concurrent seats because I can only be in 3 founders' heads at a time, and any more than that is a lie.
Founder Operating-System Audit
Productized entry · ~10 days.
I audit your current systems — tools, workflows, knowledge capture, decision velocity — and deliver a 10–20 page written playbook with current-state map, gap analysis, and a 90-day roadmap. We close with a 1-hour walkthrough call and a 30-min Q&A after delivery. Single deliverable, no ongoing commitment.
- Current-state map (stack, workflows, surfaces)
- Gap analysis (missing / redundant / broken)
- 90-day roadmap: 3 priorities, ordered, with implementation guidance
- Curated tool + template recommendations
- 1-hr walkthrough + 30-min follow-up Q&A
Second-Brain Operator Seat
Monthly retainer · 3 seats total.
Ongoing retainer for one of three concurrent seats. Roughly 8–10 hours per month: weekly working sessions building and iterating your operating system, Slack/Notion async between sessions, quarterly system iteration as the business evolves. Application + intro call required before purchase — no direct-buy button. The seat is the higher-value position; I want to make sure we fit before either of us commits.
- Weekly working sessions (~60–90 min)
- Capture, decision velocity, ops baseline
- Financial visibility — cash flow, runway, sequencing
- AI integration as multiplier, not substitute
- Body baseline (cPTSD-aware) for founders running hot
- Slack/Notion async between sessions
- Quarterly system iteration
- Indie SaaS and product builders — solo or two-person shops
- Solo consultants and fractional execs running their own book
- Creator-economy operators with revenue and operations to organize
- Newly-funded founders pre-first-hire who need the system before the team
- Builders working through volatility — layoff, divorce, recovery — who want a builder who gets it, not a vendor
Not for large teams (they need a fractional COO or CMO, not a second-brain operator) or big companies (they need McKinsey or Bain). Pure artists go to The Studio on TLR.
Intro call
Fifteen minutes. We look at where the business is, where the operating system is leaking, and which SKU fits the moment. If it's not a fit, you leave with a clearer brief either way.
Audit, or graduate to Seat
Most founders start with the Audit — it's the cleanest way to see the full system without committing to a retainer. If the audit reveals work that benefits from ongoing iteration, the Audit fee credits toward your first month in the Operator Seat.
Monthly working sessions
In the Seat, we meet weekly. Between sessions, async on Slack or Notion. Quarterly we step back and iterate the whole system — what's working, what to deprecate, what's next. The Studio handles the surface; the Seat handles the substrate.
I can only be in 3 founders' heads at a time. The Operator Seat is capped at 3 concurrent. When the seats fill, the page swaps to a waitlist.
Current availability: 3 of 3 seats open · 6 of 6 Audit slots open this month.
Qualification for the Seat. Solo or near-solo operator. Revenue or runway sufficient for a 3-month minimum ($7,500). You're the bottleneck — the work is the system around you, not a team to manage. You're willing to actually use the system, not just buy it. Application happens on the intro call.
What's the difference between an Audit and a Seat?
The Audit is a map — one engagement, written deliverable, you implement. The Seat is a builder in the room — ongoing weekly sessions, we build and iterate together. Most founders start with the Audit; some never need the Seat. If you do graduate, the Audit fee credits toward month one.
Is this coaching, consulting, or fractional work?
Fractional consulting with a builder bias. Not coaching — I'll tell you what to do, not ask you what you think. Not pure consulting either — I build alongside you, in your tools, with your data. Closest analogue: a fractional COO who specializes in the operating-system layer, not the people-management layer.
Why capped at 3 seats?
Because the work compounds only if I'm actually in your head — not skimming your Notion at the top of each session. Three is the honest number for that. When seats fill, the next opens by waitlist; the price goes up when demand says so.
What happens after 3 months in the Operator Seat?
You decide. Most founders either renew (the system is still actively iterating) or graduate to a quarterly check-in cadence once the system holds itself. Cancel anytime after month three; no penalties, your seat opens for the waitlist.
Start with the call.
Fifteen minutes. We look at where the operating system is leaking and whether the Audit or the Seat is the right entry. If neither fits, you leave with a clearer brief.
Book intro call →